Facebook Sells More Access to Members for Advertisers
Ugh. Have to make money somehow, I guess.
How Social Media Will Save - Not Kill - the Television Ad
Not a zero-sum game.
They all seem pitched toward the same mythical viewer, presumably the one prized by Internet advertisers, whose mind appears to be occupied with a sticky mix of celebrity gossip, blockbuster movies, video games, zombies, action sports and news of the weird.
— Mike Hale of The New York Times writing about new channels on YouTube
Catvertising. Brilliant Viral Marketing about Viral Marketing
Somehow missed this one first time around.

